Content Management is a “must-have” for any website created today, whether your site is two pages deep or 2,000. Why use a content management system? Because your website is going to be a dynamic, regularly-updated marketing, sales and information tool. Adding and changing pages, as well as new features, must be as seamless, quick and consistent as possible. You can only do that with a content management system (CMS). At Rivermile, I work almost exclusively with WordPress, the most prolific and user-friendly CMS in the world.
Email Marketing is an effective method of customer-engagement that, sadly, is often done poorly. I’ll help you approach email marketing from a standpoint of impressive, simple design, clear list maintenance and helfpul analysis. So you’ll discover what messages are working well, and why. We’ll use the best tools in the business, Campaign Monitor and MailChimp, which are priced in the same realm as many of the weaker services. More importantly, we’ll work on creating regular, targeted messages that meet your specific, measurable goal.
Web design recently entered a new era, brought on by the snowballing use of mobile ‘smart’ phones and tablets. Responsive design is a method in which the same codebase is used to present a website that can be viewed optimally (and differently) on desktop computers, mobile phones and tablets. Even if your current site is not mobile-ready, there’s a good chance that 20% or more your viewers are looking at it on a phone. Don’t make life difficult for the mobile crowd. Serve your site on a responsive template, and reach a wider audience. Got a web design project that needs some help? Send over some details today, and let’s take a look.
Often, I’ve found that small businesses just want to concentrate on what they do best, and leave the many details of website hosting, development, and content creation to someone who does these things every day. Makes perfect sense, so at Rivermile I offer Service Packages that encompass your website from the nuts and bolts of domain names, hosting on a secure and reliable server, through site development, content management and day-to-day maintenance. Ask about the plans offered, or let me structure a plan just for your needs.